By Katrina Puranik - Founder of Ranking Australia, Australia's Leading Google SEO Expert
Google Ranking requires a commitment to building the strength of your web presence. Search Engines such as Google use an algorithm to help generate search results that are highly relevant to the user. To get there, your brand requires a strategy applied consistently in keyword focus and updated frequently.
A solid approach to building your web presence includes: finding the right keywords, submitting your business and your website to google maps through Google My Business. Slowly, companies are catching onto the value of Google Analytics to master their web traffic. Google Search Console is the lesser-known essential tool for organic ranking. Helping you tell Google your website exists!
GOOGLE RANKING
Google's algorithm is highly complex; however, we know that Google looks for high quality and relevant information in their enquiry. One of the things Google will access is how many Users engage in your business website and how mobile-friendly the website is, including how long it takes the website to load and does it show original content.
Starting a business is very expensive without having to fork out for unnecessary software. Find out how to build your business with free or low cost digital tools.
Google favours secure, fast, well-maintained websites. Discover why website maintenance supports SEO and how CKP Creative keeps your site Google compliant.